Tai Ping Supermarket

Rebuilding the website for an eleven-store Asian supermarket chain

Shoppers can browse stores, promotions and products across all eleven locations, and the team updates the content themselves.

Tai Ping Supermarket website, on desktop
Tai Ping Supermarket website, on a phone
Tai Ping Supermarket website, on a phone
Tai Ping Supermarket website, on desktop
Tai Ping Supermarket website, on desktop
Tai Ping Supermarket website, on a phone
Tai Ping Supermarket website, on a phone

The team edits copy, promotions and store details across all eleven stores themselves. On the technical checks search engines use to trust a page, the site went from 48 out of 100 to 94 with the rebuild. Every page address was preserved, so the rankings it had built up carried straight across.